E-commerce

It should be clear by now that selling goods online is not as easy as it sounds. Many elements need to fall into place:

• Navigation must be clear and simple, with a logical sequence of clicks that lead to a decision to buy
• Products must be displayed attractively, just as in a successful brick-and-mortar operation
• Text must be well written and compelling
• The shopping cart and check-out procedure must be clear, logical and reassuring. About 80 percent of all shopping carts are abandoned mid-purchase, either because the process was unclear, or because the buyer had second thoughts. A reassuring buying process goes a long way toward minimizing buyer concerns.

We can help you:

• obtain an effective domain name
• build an effective shopping cart and payment system
• set up your merchant account and manage the other details associated with selling online